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Jhove (Rel. 1.6, 2011-01-04)
 Date: 2015-02-20 00:59:03 GMT+01:00
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      Title: El patrocini i el mecenatge cultural com a elements
estratègics de les relacions públiques
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        Title: Resum
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        Title: Abstract
     Item: 
      Title: Sumari
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       Item: 
        Title: 1. Introducció
       Item: 
        Title: 2. Els objectius del patrocini i el mecenatge
       Item: 
        Title: 3. Delimitació conceptual
       Item: 
        Title: 4. La integració en el pla de comunicació
       Item: 
        Title: 5. El mecenatge empresarial i el patrocini cultural
       Item: 
        Title: 6. Anàlisi comparativa: el patrocini de l’Any Gaudí,
el IV Centenari del Quixot; el mecenatge del Teatro Real i del Liceu
       Item: 
        Title: 7. Conclusions
       Item: 
        Title: 8. Referències bibliogràfiques
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