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Title:          Rational VS Emotional Content in Mobile Advertising
Subject:        Pensar la Publicidad Vol. 8 - Num. 2 - (2014)
Keywords:       Strategy, Mobile Advertising, Short Messages, Attitudes, Experimental.
Author:         Lluís Mas Manchón, Fernando Morales Morante, Judit Castellà-Mate
Creator:        Adobe InDesign CS6 (Macintosh)
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CreationDate:   Mon Nov 30 14:06:48 2015
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Tagged:         yes
Pages:          19
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