9eebce75a085a5aae39f9773068132fb land_a2021v10n6p626.pdf 0cd78d37590e8e7310ab961ea508b5991f957256 land_a2021v10n6p626.pdf f9037c503257692efd4efdebe5f6eb6a996518faeae5b0889b5efea10d45229c land_a2021v10n6p626.pdf Title: Influence of Cultural Background on Visitor Segments’ Tourist Destination Image: A Case Study of Barcelona and Chinese Tourists Subject: Tourists from different cultural backgrounds have different perceptions of the image of a tourist destination. This paper aims to investigate tourist destination image (TDI) from a national cultural perspective and to see whether there exists the influence of culture on a visitor segment’s destination image as well as their travel behavior and satisfaction. Barcelona as the destination and the Chinese market are utilized to present an empirical discussion of the study. Based on the results of the qualitative method previously conducted by the authors, a questionnaire was designed in this paper. The SPSS 22 program was used for data management and analysis. This study first demonstrates that TDI perceived by the Chinese visitors is influenced by their pro-social cultural background and, second, that the visitors greatly value prestige and social networking during the visitation. This study further discusses the reasons why the visitors greatly value prestige and social networking and how “facework” influences their travel behavior based on the concept of culture value orientation. Overall, this study contributes to the existing knowledge on the formation of perception of TDI by analyzing the influence of the tourist cultural background on their TDI. Keywords: tourist destination image; Chinese tourism; tourism development; cultural sites; cultural background; culture value orientation; facework Author: Mingge Tian, Gemma Cànoves, Yujing Chu, Jaume Font-Garolera and José María Prat Forga Creator: LaTeX with hyperref Producer: pdfTeX-1.40.21 CreationDate: Mon Jun 21 07:36:57 2021 CEST ModDate: Mon Jun 21 07:42:16 2021 CEST Tagged: no UserProperties: no Suspects: no Form: none JavaScript: no Pages: 20 Encrypted: no Page size: 595.276 x 841.89 pts (A4) Page rot: 0 File size: 2190628 bytes Optimized: no PDF version: 1.7 name type encoding emb sub uni object ID ------------------------------------ ----------------- ---------------- --- --- --- --------- SXQPWE+VnURWPalladioL Type 1 Custom yes yes no 10 0 XDUJZB+URWPalladioL-Ital Type 1 Custom yes yes no 15 0 ODIIDM+URWPalladioL-Bold Type 1 Custom yes yes no 20 0 HFEWMV+URWPalladioL-Roma Type 1 Custom yes yes no 24 0 GGHKEL+VnURWPalladioL-Bold Type 1 Custom yes yes no 28 0 VQJIRC+TimesNewRomanPS-BoldItalicMT Type 1C WinAnsi yes yes no 36 0 MCBCCI+SourceSansRoman-Regular Type 1C Custom yes yes no 58 0 MCBCCM+SourceSansRoman.613wght Type 1C Custom yes yes no 62 0 MCBCCO+SourceSansRoman-Bold Type 1C Custom yes yes no 66 0 VZQZVU+VnURWPalladioL-Italic Type 1 Custom yes yes no 139 0 Jhove (Rel. 1.22.1, 2019-04-17) Date: 2022-01-14 02:31:28 CET RepresentationInformation: land_a2021v10n6p626.pdf ReportingModule: PDF-hul, Rel. 1.12.1 (2019-04-17) LastModified: 2022-01-12 11:49:31 CET Size: 2190628 Format: PDF Version: 1.7 Status: Well-Formed and valid SignatureMatches: PDF-hul MIMEtype: application/pdf PDFMetadata: Objects: 412 FreeObjects: 1 IncrementalUpdates: 0 DocumentCatalog: PageLayout: SinglePage PageMode: UseNone Outlines: Item: Title: Introduction Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@7b69c6ba Item: Title: Literature Review and Background to the Study Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@46daef40 Children: Item: Title: Tourist Destination Image Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@12f41634 Item: Title: Different Cultural Background’s Perception of TDI Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@13c27452 Children: Item: Title: Culture Value Orientation: Collective Orientation in China Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@262b2c86 Item: Title: Harmonious Relationships Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@371a67ec Item: Title: “Face” and “Facework” in Relationships Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@5ed828d Item: Title: Background to the Study Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@50d0686 Children: Item: Title: Tourism in Spain and Barcelona Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@7a3d45bd Item: Title: Chinese Tourism in Spain and Barcelona and the Schengen Visa Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@1e7c7811 Item: Title: Methods Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@77ec78b9 Item: Title: Results Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@1a3869f4 Children: Item: Title: Sample Profile Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@a38d7a3 Item: Title: Chinese Tourists’ General Impression of Barcelona and Their Satisfaction with the City’s Cultural Sites Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@77f99a05 Item: Title: Chinese Tourists’ Travel Motivations of Cultural Experiences and Networking Barcelona’s TDI Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@63440df3 Item: Title: Discussion Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@3aeaafa6 Children: Item: Title: Why Do Chinese People Greatly Value Prestige and Social Networking? Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@76a3e297 Item: Title: Individual’s Face-Building (Zuomianzi) during the Trip Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@4d3167f4 Item: Title: Face-Giving and Maintenance of Relationship Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@ed9d034 Item: Title: Conclusions Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@6121c9d6 Item: Title: References Destination: edu.harvard.hul.ois.jhove.module.pdf.PdfSimpleObject@87f383f Info: Title: Influence of Cultural Background on Visitor Segments’ Tourist Destination Image: A Case Study of Barcelona and Chinese Tourists Author: Mingge Tian, Gemma Cànoves, Yujing Chu, Jaume Font-Garolera and José María Prat Forga Subject: Tourists from different cultural backgrounds have different perceptions of the image of a tourist destination. This paper aims to investigate tourist destination image (TDI) from a national cultural perspective and to see whether there exists the influence of culture on a visitor segment’s destination image as well as their travel behavior and satisfaction. Barcelona as the destination and the Chinese market are utilized to present an empirical discussion of the study. Based on the results of the qualitative method previously conducted by the authors, a questionnaire was designed in this paper. The SPSS 22 program was used for data management and analysis. This study first demonstrates that TDI perceived by the Chinese visitors is influenced by their pro-social cultural background and, second, that the visitors greatly value prestige and social networking during the visitation. This study further discusses the reasons why the visitors greatly value prestige and social networking and how “facework” influences their travel behavior based on the concept of culture value orientation. Overall, this study contributes to the existing knowledge on the formation of perception of TDI by analyzing the influence of the tourist cultural background on their TDI. 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