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Title:          El sonido de la responsabilidad: evolución del uso de la publicidad radiofónica como canal de comunicación de la responsabilidad social corporativa (RSC) antes y después de la Covid-19. Un incremento significativo
Subject:        Profesional de la información, 2022, v. 31, n. 5, e310521.
https://doi.org/10.3145/epi.2022.sep.21
Keywords:       Comunicación sonora; Publicidad; Radio; Anunciantes; RSC; RSE; Empresas; Compañías; Responsabilidad social; Comunicación corporativa; Evolución; Stakeholders; Dimensiones RSC; Covid-19; Pandemias; Organizaciones; Análisis de contenido. Audio communication; Advertising; Radio; Advertisers; CSR; Social responsibility; Corporate communication; Companies; Enterprises; Corporations; Evolution; Stakeholders; CSR dimensions; Covid-19; Pandemics: Organizations; Content analysis.
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    Author: Estrella Barrio-Fraile
    Subject: Profesional de la información, 2022, v. 31, n. 5, e310521.
https://doi.org/10.3145/epi.2022.sep.21
    Keywords: Comunicación sonora; Publicidad; Radio; Anunciantes; RSC; RSE; Empresas; Compañías; Responsabilidad social; Comunicación corporativa; Evolución; Stakeholders; Dimensiones RSC; Covid-19; Pandemias; Organizaciones; Análisis de contenido. Audio communication; Advertising; Radio; Advertisers; CSR; Social responsibility; Corporate communication; Companies; Enterprises; Corporations; Evolution; Stakeholders; CSR dimensions; Covid-19; Pandemics: Organizations; Content analysis.
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  Checksum: 2176bca1
   Type: CRC32
  Checksum: 1a5771bb5d9762f887375eabe54a24b3
   Type: MD5
  Checksum: 633b8f39facd8d403b8cacdbe5c81909c0ac90e8
   Type: SHA-1