Published articles

Published articles 1 records found  Search took 0.01 seconds. 
1.
12 p, 60.8 KB El consumo femenino de la imagen de la mujer en la publicidad : el sexismo en las campañas / García Muñoz, Núria (Universitat Autònoma de Barcelona. Departament de Comunicació Audiovisual i Publicitat) ; Martínez García, Luisa del Carmen (Universitat Autònoma de Barcelona. Departament de Comunicació Audiovisual i Publicitat)
This article presents the results of research into the perceptions and attitudes of women with regard to gender representations in advertising discourse. This study is part of a research project begun in 2005 on the subject of the consumption of the image of women in advertising and the media carried out by the Catalan Institute of Women (ICD) of the Catalan regional government, the Generalitat. [...]
2009
Trípodos.com, N. 24 (2009) , p. 149-160  

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