Dipòsit Digital de Documents de la UAB 9 registres trobats  La cerca s'ha fet en 0.00 segons. 
1.
5 p, 83.6 KB Màrqueting Sociopolític [42228] / Bosch Gardella, Agustí ; Barbet Porta, Berta ; Bernardi, Luca ; Rico Camps, Guillem ; Universitat Autònoma de Barcelona. Facultat de Ciències Polítiques i de Sociologia ; Universitat Autònoma de Barcelona. Facultat d'Economia i Empresa
The first aim of this module is to understand the scientific bases of electoral behaviour. Thus, we will study what the causes of the vote are and will analyse the models that try to predict it. The second aim of the module deals with the communicative bases of politics. [...]
The first aim of this module is to understand the scientific bases of electoral behaviour. Thus, we will study what the causes of the vote are and will analyse the models that try to predict it. This section of the module deals with the communicative basis of public opinion, the way its form and the mechanisms through which it changes The final aim of the module is to familiarize the student with the current debates on public opinion.

2018-19
Màster Universitari en Màrqueting [1093]
Màster Universitari en Ciència Política / Political Science [1118]
2 documents
2.
5 p, 84.1 KB Màrqueting Sociopolític [42228] / Bosch Gardella, Agustí ; Barbet Porta, Berta ; Rico Camps, Guillem ; Universitat Autònoma de Barcelona. Facultat de Ciències Polítiques i de Sociologia ; Universitat Autònoma de Barcelona. Facultat d'Economia i Empresa
The first aim of this module is to understand the scientific bases of electoral behaviour. Thus, we will study what the causes of the vote are and will analyse the models that try to predict it. The second aim of the module deals with the communicative bases of politics. [...]
2017-18
Màster Universitari en Màrqueting [1093]
Màster Universitari en Ciència Política / Political Science [1118]
2 documents
3.
4 p, 76.4 KB Socio-Political Marketing [42228] / Bosch Gardella, Agustí ; Universitat Autònoma de Barcelona. Facultat d'Economia i Empresa ; Universitat Autònoma de Barcelona. Facultat de Ciències Polítiques i de Sociologia
The first aim of this module is to understand the scientific bases of electoral behaviour. Thus, we will study what the causes of the vote are and will analyse the models that try to predict it. The second aim of the module deals with the communicative bases of politics. [...]
2016-17
Ciència Política / Political Science [1118]
Màrqueting [1093]  
4.
5 p, 29.5 KB Socio-Political Marketing [42228] / Bosch Gardella, Agustí ; Universitat Autònoma de Barcelona. Facultat d'Economia i Empresa ; Universitat Autònoma de Barcelona. Facultat de Ciències Polítiques i de Sociologia
The first aim of this module is to understand the scientific bases of electoral behaviour. Thus, we will study what the causes of the vote are and will analyse the models that try to predict it. The second aim of the module deals with the communicative bases of politics. [...]
2015-16
Ciència Política / Political Science [1118]
Màrqueting [1093]
2 documents
5.
4 p, 104.5 KB Socio-Political Marketing [42228] / Bosch Gardella, Agustí ; Universitat Autònoma de Barcelona. Facultat d'Economia i Empresa
The module aims to provide students with the skills needed to analyse, plan, and develop socio-political marketing campaigns. It looks at political marketing operations with particular emphasis on electoral campaigns, and focuses on the analysis of voting behaviour and party campaign strategies.
2014-15
Ciència Política / Political Science [1118]
2 documents
6.
4 p, 103.1 KB Socio-Political Marketing [42228] / Rico Camps, Guillem
The module aims to provide students with the skills needed to analyze, plan, and develop socio-political marketing campaigns agents. It looks at political marketing operations with particular emphasis on electoral campaigns, and focuses on the analysis of voting behavior and party campaign strategies.
2013-14  
7.
4 p, 103.2 KB Socio-Political Marketing [42228] / López Belbeze, María Pilar ; Universitat Autònoma de Barcelona. Facultat d'Economia i Empresa
The module aims to provide students with the skills needed to analyze, plan, and develop socio-political marketing campaigns agents. It looks at political marketing operations with particular emphasis on electoral campaigns, and focuses on the analysis of voting behavior and party campaign strategies.
2013-14  
8.
4 p, 142.1 KB Socio-Political Marketing [42228] / Rico, Guillem ; Jensen, Mike ; Universitat Autònoma de Barcelona. Facultat de Ciències Polítiques i de Sociologia
2012-13
Ciència Política / Political Science [1118]  
9.
5 p, 16.8 KB Socio-Political Marketing [42228] / Rico Camps, Guillem
The module aims to provide students with the skills needed to analyse, plan, and develop socio-political marketing campaigns agents. It emphasizes political marketing operations with particular emphasis on electoral campaigns and the rise of candidate-centred politics.
2012-13
Màrqueting [1093]  

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