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11 p, 84.2 KB La sociedad multipantallas: retos para la alfabetización mediática / Pérez Tornero, José Manuel (Universitat Autònoma de Barcelona)
La televisión convencional, en sus inicios medios de comunicación centralizada y de audiencia masiva, se está actualmente transformando y diversificando para acomodarse a las nuevas exigencias y condiciones de los nuevos contextos digitales. [...]
Conventional television is getting transformed and diversified to adapt to the new requirements and conditions of the new digital contexts. This means deep transformations in the production, distribution and reception systems; in the programs, genres, and contents in general; and in the commercialization channels and financing systems. [...]
2008 - 10.3916/c31-2008-01-002
Comunicar, Vol. 16, Núm. 31 (octubre 2008) , p. 15-25  
Detailed record - Creative Commons

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