Kitsch, romanticismo e consumismo nas telenovelas brasileiras e mexicanas
Costa, Christiane (Universidad Federal de Río de Janeiro)

Date:	2009
Abstract:	Este artículo analiza los modelos de las telenovelas mexicanas y brasileñas, sus discursos retóricos y conceptos estéticos. La manera en que el público consume ambas modalidades, entre el sentimentalismo y el kitsch, se discuten a modo de ampliar el análisis social que se ha dado a partir del fenómeno televisivo del melodrama.
Abstract:	This article analyzes the modes in which Mexican and a Brazilian soap opera constructs in their particular way the concepts of aesthetic and rhetoric discourses. The way the public consumes them and it's repercussion in the society are also discussed as part of her investigation.
Rights:	Tots els drets reservats.
Language:	Portuguès
Document:	Article ; recerca ; Versió publicada
Published in:	DeSignis, Núm. 14 (2009) , p. 113-122, ISSN 2462-7259

10 p, 102.4 KB

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