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The body as a brand in social media : analyzing digital fitness influencers as product endorsers - Silva, Marianny Jessica de Brito (Universidade Federal de Pernambuco) ; Farias, Salomão Alencar de (Universidade Federal de Pernambuco) ; Grigg, Michelle Helena Kovacs (Breda University of Applied Sciences) ; Barbosa, Maria de Lourdes de Azevedo (Universidade Federal de Pernambuco)
 
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