Television buyers in the digital era: a comparative study of the UK and Spain
Navarro, Celina (Universitat Autònoma de Barcelona)
Prado, Emili (Universitat Autònoma de Barcelona)

Data:	2019
Resum:	European television channels harbour a significant amount of imported programmes within their schedules. This presence, with its social and cultural impact, is directly affected by the established practices of the television industry which conditions the type and origin of the foreign programmes that are being acquired by linear broadcasters. This research article aims to analyse the criteria used by local television buyers when acquiring international programmes and understand the reasons behind transnational television flows. The findings of the interviews with the television buyers of the main free-to-air television corporations of the United Kingdom and Spain reveal that there is a high level of standardization across the two countries in the decision making process and this homogenizes the range of programme viewers are exposed to. However, a differentiation between public and commercial channels has to be made since public broadcasters consider social and cultural aspects to a higher degree.
Drets:	Aquest material està protegit per drets d'autor i/o drets afins. Podeu utilitzar aquest material en funció del que permet la legislació de drets d'autor i drets afins d'aplicació al vostre cas. Per a d'altres usos heu d'obtenir permís del(s) titular(s) de drets.
Llengua:	Anglès
Document:	Article ; recerca ; Versió acceptada per publicar
Matèria:	Flows ; Imported content ; Television ; Television buyers ; Transnationalization
Publicat a:	International Communication Gazette, Vol. 81 Núm. 6-7-8 (2019) , p. 727-747

DOI: 10.1177/1748048518822612

Postprint 31 p, 428.0 KB

El registre apareix a les col·leccions:
Articles > Articles de recerca
Articles > Articles publicats